The Complete Guide to Getting Links from Health Websites
YMYL rules make health link building hard. Here's the editorial bar, contact templates and price ranges for the top 30 health publishers.
Overview
Backlinks remain one of the strongest ranking signals — and one of the most expensive. In this guide we break down what we found, how it was sourced, and what the practical takeaways are for SEOs and in-house teams.
What we found
Average prices vary dramatically by niche and DR tier. Mid-DR sites are still the best ROI for most budgets, while top-tier publishers carry editorial restrictions that often make their links nofollow.
Always benchmark a quoted price against the niche average before negotiating. Most agencies have a 20–30% buffer that's worth pushing back on.
How to apply this
Use our Price Benchmark Checker to see whether a quote is above or below market, and combine that with the ROI Calculator to model the long-term traffic impact.
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